The Maserati Ghibli: A powerful car named for a powerful wind celebrates 55 years

The Maserati Ghibli: A powerful car named for a powerful wind celebrates 55 years

Maserati is celebrating the 55th anniversary of the Ghibli. On 3 November 1966, the Maserati Ghibli made its debut on the world stage, at the Ghia stand at the Turin Motor Show. A new interpretation of the concept of a gran turismo car, the two-seater coupé was designed by Giorgetto Giugiaro. The name recalled a wind, a tradition that continues to this day with the Grecale, part of the Trident brand’s new era. The Ghibli is a powerful, warm wind in North Africa that carries...

La Nuova Dolce Vita: Ferrari Roma Driving Experience

La Nuova Dolce Vita: Ferrari Roma Driving Experience

When you get invited to spend the day in a magnificent location enjoying La Dolce Vita… you say YES! I had the extreme pleasure to test the Ferrari Roma and to get a private golf lesson at the prestigious Golf Club de Bonmont. As I walked up the stone path to meet my hosts for the day, my eyes were immediately drawn to the exquisite cherry red super car a few meters in front of me. It truly was breathtaking. I would not say that I am a car expert, but I know style when I...

New Fiat 500 Electric Range – Influencer Event Bellevue Palace Bern

New Fiat 500 Electric Range – Influencer Event Bellevue Palace Bern

The new fully electric Fiat 500 was first presented in Switzerland last October in the exclusive Jelmoli department store in Zurich. This year, to celebrate the arrival of its newest family member, Fiat Switzerland paired with Montblanc and organised a lifestyle event at the prestigious Hotel Bellevue Palace in Bern, to which we were invited. As for location, this hotel was the perfect choice for the event! It is the official guest house of the Swiss government and as such,...

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

New Classiche Showroom opened at Niki Hasler AG. Worldwide unique color sample wall with over 200 historic Ferrari colors. A Unique Place dedicated to ExcellenceFerrari is delighted to announce the opening of a brand-new Official Ferrari Showroom at Niki Hasler AG. Located in Basel, the new classiche showroom will feature a wide variety of cars with original spare parts, an impressive courtyard and a unique element such as a yellow wall with the world-famous Cavallino...

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

New Classiche Showroom opened at Niki Hasler AG. Worldwide unique color sample wall with over 200 historic Ferrari colors. A Unique Place dedicated to ExcellenceFerrari is delighted to announce the opening of a brand-new Official Ferrari Showroom at Niki Hasler AG. Located in Basel, the new classiche showroom will feature a wide variety of cars with original spare parts, an impressive courtyard and a unique element such as a yellow wall with the world-famous Cavallino...

Genesis Europe: Launch Event in Interlaken

Genesis Europe: Launch Event in Interlaken

As the name implies, Genesis is all about creation and this Korean car brand is aiming to create a distinct experience for its clients. To that end, we were invited to take part in the official launch of Genesis Europe in Interlaken at the renowned Victoria-Jungfrau Grand Hotel. Of course, I readily accepted the invitation and much to my delight was informed that a driver would pick me up in Geneva and transport me to my destination. I was impressed. The driver arrived at...