CES 2022: BMW first to bring digital art into vehicles

CES 2022: BMW first to bring digital art into vehicles

BMW first to bring digital art into vehicles. Artist Cao Fei creates Digital Art Mode. On the occasion of the Consumer Electronics Show (CES), BMW will present its Digital Art Mode and will be the first to bring digital art into vehicles. Internationally renowned Chinese multimedia artist Cao Fei created the Digital...

La Nuova Dolce Vita: Ferrari Roma Driving Experience

La Nuova Dolce Vita: Ferrari Roma Driving Experience

When you get invited to spend the day in a magnificent location enjoying La Dolce Vita… you say YES! I had the extreme pleasure to test the Ferrari Roma and to get a private golf lesson at the prestigious Golf Club de Bonmont. As I walked up the stone path to meet my hosts for the day, my eyes were immediately drawn...

New Fiat 500 Electric Range – Influencer Event Bellevue Palace Bern

New Fiat 500 Electric Range – Influencer Event Bellevue Palace Bern

The new fully electric Fiat 500 was first presented in Switzerland last October in the exclusive Jelmoli department store in Zurich. This year, to celebrate the arrival of its newest family member, Fiat Switzerland paired with Montblanc and organised a lifestyle event at the prestigious Hotel Bellevue Palace in Bern,...

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

New Classiche Showroom opened at Niki Hasler AG. Worldwide unique color sample wall with over 200 historic Ferrari colors. A Unique Place dedicated to ExcellenceFerrari is delighted to announce the opening of a brand-new Official Ferrari Showroom at Niki Hasler AG. Located in Basel, the new classiche showroom will...

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

Ferrari Opens New Classiche Showroom at Niki Hasler in Basel

New Classiche Showroom opened at Niki Hasler AG. Worldwide unique color sample wall with over 200 historic Ferrari colors. A Unique Place dedicated to ExcellenceFerrari is delighted to announce the opening of a brand-new Official Ferrari Showroom at Niki Hasler AG. Located in Basel, the new classiche showroom will...

Genesis Europe: Launch Event in Interlaken

Genesis Europe: Launch Event in Interlaken

As the name implies, Genesis is all about creation and this Korean car brand is aiming to create a distinct experience for its clients. To that end, we were invited to take part in the official launch of Genesis Europe in Interlaken at the renowned Victoria-Jungfrau Grand Hotel. Of course, I readily accepted the...