La Nuova Dolce Vita: Ferrari Roma Driving Experience
When you get invited to spend the day in a magnificent location enjoying La Dolce Vita… you say YES! I had the extreme pleasure to test the Ferrari Roma and to get a private golf lesson at the prestigious Golf Club de Bonmont. As I walked up the stone path to meet my hosts for the day, my eyes were immediately drawn...
Brand News: CES 2022 – BMW first to bring digital art into vehicles
BMW first to bring digital art into vehicles. Artist Cao Fei creates Digital Art Mode. On the occasion of the Consumer Electronics Show (CES), BMW will present its Digital Art Mode and will be the first to bring digital art into vehicles. Internationally renowned Chinese multimedia artist Cao Fei created the Digital...
Brand News: The Maserati Ghibli – A powerful car named for a powerful wind celebrates 55 years
Maserati is celebrating the 55th anniversary of the Ghibli. On 3 November 1966, the Maserati Ghibli made its debut on the world stage, at the Ghia stand at the Turin Motor Show. A new interpretation of the concept of a gran turismo car, the two-seater coupé was designed by Giorgetto Giugiaro. The name recalled a...
New Fiat 500 Electric Range – Influencer Event Bellevue Palace Bern
The new fully electric Fiat 500 was first presented in Switzerland last October in the exclusive Jelmoli department store in Zurich. This year, to celebrate the arrival of its newest family member, Fiat Switzerland paired with Montblanc and organised a lifestyle event at the prestigious Hotel Bellevue Palace in Bern,...
Brand News: Ferrari Opens New Classiche Showroom at Niki Hasler in Basel
New Classiche Showroom opened at Niki Hasler AG. Worldwide unique color sample wall with over 200 historic Ferrari colors. A Unique Place dedicated to ExcellenceFerrari is delighted to announce the opening of a brand-new Official Ferrari Showroom at Niki Hasler AG. Located in Basel, the new classiche showroom will...
Brand News: Ferrari Opens New Classiche Showroom at Niki Hasler in Basel
New Classiche Showroom opened at Niki Hasler AG. Worldwide unique color sample wall with over 200 historic Ferrari colors. A Unique Place dedicated to ExcellenceFerrari is delighted to announce the opening of a brand-new Official Ferrari Showroom at Niki Hasler AG. Located in Basel, the new classiche showroom will...
Genesis Europe: Launch Event in Interlaken
As the name implies, Genesis is all about creation and this Korean car brand is aiming to create a distinct experience for its clients. To that end, we were invited to take part in the official launch of Genesis Europe in Interlaken at the renowned Victoria-Jungfrau Grand Hotel. Of course, I readily accepted the...