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Brand New: Artdeco – Goddess of the Sun

Brand New: Artdeco – Goddess of the Sun

Experience the fusion of modernity and history with the new ARTDECO Bronzing Collection, Goddess of the Sun, transporting Cleopatra's iconic look into 2024. Reflecting the power of Cleopatra and ancient Egypt, the collection features golden packaging with striking design elements. Earthy and terracotta tones meet...

Influencer Campaign 2013: essie Repstyle

Influencer Campaign 2013: essie Repstyle

"Rattle and Roll", that was the motto when essie launched its iconic Repstyle Collection in 2013. Coolbrandz was the agency mandated with Influencer Relations at the time, and Influencer meant "Blogger" as Instagram was only just starting to become popular in Switzerland. Most bloggers in these years were in fact...

Christmas Gift Idea: OPI’s Terribly Nice Collection

Christmas Gift Idea: OPI’s Terribly Nice Collection

Be a Little Bit Naughty and a Little Bit Nice This Holiday ‘23 with OPI’s Terribly Nice Collection - #OPITerriblyNice Make a list and check it twice, you’re going to want all 14 limited edition shades from OPI’s Terribly Nice Collection for Holiday 2023. The collection embraces everyone’s inner duality with seven...

Christmas Gift Idea: Bioeffect Skin Saviors Serum and Masks

Christmas Gift Idea: Bioeffect Skin Saviors Serum and Masks

As the temperatures change from one season to another, our skin needs to adjust. That can cause stress and irritation. Behold! We called in some help from our friends at Think Nordic, and present to you the fantastic Bioeffect Skin Saviors Duo: Bioeffect EGF Serum and Bioeffect Imprinting Hydrogel Masks.  ...

Christmas Gift Idea: ANGAN, natural skincare from Iceland

Christmas Gift Idea: ANGAN, natural skincare from Iceland

ANGAN Icelandic natural skincare was born out of Iceland's ingrained cultural rituals - bathing in natural geothermal pools - in the arctic ocean and using ancient remedies with wild, hand-picked arctic botanicals, which have been used for centuries to care for and heal the skin. A great addition to any bathroom and...

OPI Repair Mode: Giveaway in the value of CHF 185

OPI Repair Mode: Giveaway in the value of CHF 185

OPI Repair Mode: Tested and Reviewed by Swiss Influencers - OPI Nail Care Giveaway in the value of CHF 185 When OPI Switzerland launched the new and revolutionary nail serum Repair Mode earlier this year, we invited Swiss influencers to put the serum to the test. The feedback we received was unanimous: it is a truly...

OPI Big Zodiac Energy Collection for Fall 2023

OPI Big Zodiac Energy Collection for Fall 2023

For the upcoming autumn-winter season, all signs point to the Big Zodiac Energy by OPI collection. Mesmerising sage, mint, and gold capture Earth signs’ tranquil nature, while water signs make a splash with a dreamy baby blue, cobalt, and holographic silver. Fire signs light the way with a fierce red, burgundy, and...

NEW: OPI Repair Mode Nail serum with patented Ulti-Plex Technology

NEW: OPI Repair Mode Nail serum with patented Ulti-Plex Technology

OPI Switzerland launches Repair Mode, an innovation that sees OPI, the #1 global professional nail brand, revolutionising the nail care category.       What is Repair Mode? Repair Mode is a concentrated, deeply penetrating nail serum to repair and strengthen nails from the inside, unlike products on...

Enter the Colorverse with Me, Myself and OPI for Spring 2023

Enter the Colorverse with Me, Myself and OPI for Spring 2023

Welcome to a colorverse of infinite self-expression with the Me, Myself and OPI Collection for Spring 2023. Featuring a palette that pays homage to the metaverse where color knows no limits, this collection of 12 unfiltered brights and pastels in four different formulas celebrates nail color as a vehicle for...

OPI Nature Strong: the coolest spring shades – Vegan

OPI Nature Strong: the coolest spring shades – Vegan

OPI Nature Strong for all those who don’t want to choose between natural and high performance: long-lasting, highly pigmented color with a high shine finish that stays on for up to seven days without fading.       The formula’s natural origin, plant-based ingredients are derived...